A recent
report by Prachi Verma posted on The Economic Times
talks about how Job
postings on apna.co increased by 31% year-on-year in the first four months of
2024, driven mainly by the e-commerce, BFSI, and hospitality sectors.
E-commerce saw a 21% increase, BFSI 17%, and hospitality 13%, with a notable
demand for professionals in sales, business development, brand marketing, and
customer support. Major companies like Bajaj Finserv, Lenskart, HDFC Insurance,
and Aditya Birla led this growth.
Job
postings increased 31% vear-on-year in the first four months of 2024, mostly
driven by sectors including e-commerce, BFSI (banking, financial services and
insurance) and hospitality, according to jobs and professional networking
platform “With the increasing momentum in the job market driven by economic
recovery, the job sector in India has been demonstrating promising signs of
growth in the first four months of CY2024," said a company statement.
Top online
courses in Business, Marketing, Programming Languages Its data analysis reveals
a substantial 21%, 17% and 13% increase in e-commerce. BFSI and hospitality,
respectively, with a surge inmdemand for
professionals in sales and business development, brand and marketing, and
customer support domains.
"This
upsurge is led by industry giants such as Bajaj Finserv, Lenskart, HDFC
Insurance, Aditya Birla, etc,," the statement said.
The
southern part of India saw a 23% growth during this period, compared to 18%
last year, with cities such as Hyderabad, Bengaluru, and Chennai leading the
way in job postings.
"Additionally,
the adoption of digitalisation is becoming increasingly evident in tier 2 and
tier-3 cities, with cities like Lucknow, Combatore, and Gwalior witnessing a
surge in job postings," the release stated.
"Cities
such as Hyderabad, Bengaluru, and Chennai are at the forefront of the growth in
the job landscape. This trend showcases the strength of southern India's iob
market and underscores the expanding opportunities fuelled by
digitalisation," said apna.co CEO Nirmit Parikh. "From bustling
metropolitan areas to emerging tier-2 and tier-3 cities like Lucknow,
Coimbatore and Gwalior, our platform reflects a dynamic landscape, offering
promising prospects for job seekers nationwide."
The company
also saw a 21% year-on-year increase in job applications from freshers and 18%
from women. The total number of applications during the January-April period
increased 15% year-on-year to 17 million, according to the statement.
Read more at:
https://m.economictimes.com/jobs/hr-policies-trends/improved-hiring-sentiment-more-job-postings-in-2024-report/articleshow/110585028.cms